L'Oréal Professionnel / Packaging Design

Mythic Oil

L’Oréal Professionnel is the professional products division of L’Oréal Group. Folklore created opulent, Orient inspired packaging for Mythic Oil haircare packs, with highlights of precious burnished gold.

/ Packaging Design

Vitamino

This glamorous french champagne inspired gift pack features embossed foil embellishments. The premium product suite has striking presence on shelf and in store, with excellent sales results and popularity.

/ Packaging Design

Gift Pack

We are very proud of these beautiful in-salon gift-with-purchse cosmetics bag bands, which we might add won Gold in the Printing Industries Craftsmanship Awards!

/ Packaging Design

L'Oréal Professionnel / Packaging Design

Protect

These bright and eye catching box designs sit perfectly next to each other on shelf to create a pattern of ribbon which wraps across the multiple box fronts.

/ Packaging Design

Colour Prevent

Seductive packaging design for Australia and New Zealand to house L’Oréal Professionnel hair care product combinations.

/ Packaging Design

Force

L’Oréal Professionnel combines a passion for fashion with the most innovative technology, forming strong links with top designers, photographers, and beauty/fashion magazines.

This gorgeous gift packaging range and poster sold out 6 weeks ahead of schedule! Love it!

/ Packaging Design
/ Poster Design

L'Oréal Professionnel / Campaign, Digital & Packaging Design

INOA

This national advertising campaign to promote INOA professional hair colour, ‘Experience the revolution & receive $35 off your next cut & INOA haircolour’. We developed stunning floral inspired artwork to compliment the many expressions of the campaign, with great results and increased product awareness.

/ Positioning
/ Print Ads
/ Online Ads
/ Direct Communications

Absolut

Glamour inspired packaging design for Australia and New Zealand to house L’Oréal Professionnel hair care product combinations.

These boxes were such a hit, in high demand and selling out of stores.

/ Packaging Design

Garden Hairpack

A whimsical, secret garden inspired packaging design for the L’Oréal Professionnel Christmas pack hair care range. The boxes were hugely successful and sold out weeks before the festive season!

/ Packaging Design

L’Oréal Professionnel Publications

INOA Minimag

We designed a Mini Magazine to highlight L’Oréal Professionnel’s new INOA Suprême product range. This A5 Mini Magazine was featured in industry magazine, INSTYLE.

/ Mini Magazine

Colour Trophy / Brand, Campaign & Magazine

The LPCT 2010 is L’Oréal Australia’s premier professional event. It is a national competition comprising state finals, national finals judged by an international body of the industry’s elite then concluding in a gala event. It occurs biannually and runs over a nine month period. Colours magazine was distributed with Marie Claire nationally.

/ Event Brandmark
/ Event Branding (State and National)
/ Dossier (hero brochure to launch LPCT 2010 and call for entries)
/ Magazine Advertisements
/ Online Advertisements
/ In-store Promotions
/ Invitations & Tickets
/ Posters
/ Certificates & Awards
/ Banners
/ Colours Magazine, distributed with ‘Marie Claire’ magazine nationally publicizing the gala event and winners
/ Postcards

Colour Mag

The LPCT 2010 is L’Oréal Australia’s premier professional event. It is a national competition comprising state finals, national finals judged by an international body of the industry’s elite then concluding in a gala event. It occurs biannually and runs over a nine month period. Colours magazine was distributed with Marie Claire nationally.

/ Magazine Design

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